Watch Andrew introduce the complete Career Strategy & Job Change course
Are you in or about to enter the job market?
Are you unsure about what you want or are qualified to do next?
Do you want to identify the skills you will need to succeed in your chosen job market?
Does the thought of entering the job market now make you anxious?
This course is for you, if you answered "yes" to any of those questions.
You can learn
Getting started
Available in
days
days
after you enroll
How are you sabotaging your own career or career change? Career derailers, Biases and Stuckness
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days
days
after you enroll
- How to use this module (7:38)
- Failure to plan - and the methods we recommend to plan & hold yourself accountable on this course
- Procrastination & Motivating Yourself
- The Bandwagon Effect
- Authority Bias
- Discounting
- Impostor thinking/ Low Self-Confidence
- Confirmation bias
- Contrast effect
- The Fear of Missing Out & Regret
- The Focusing effect
- The Framing effect
- Impact bias
- Loss Aversion & the bias to 'Play it Safe'
- Sunk Cost Fallacy
- Mere Exposure effect
- Availability Heuristic
- Recency Bias
- Wishful Thinking
- Stereotyping
- Halo effect
- Resistance to Change & Fear of the Unknown
- Narcissistic thinking/Over Self-Confidence
- Cynicism
- Busy-ness: Motion ≠ Progress
- Reflection & Coaching
Career strategy
Available in
days
days
after you enroll
- Learning Objectives
- Preparing to make a distinct career change or reinvent your career
- Developing Career Strategy to fit your Context (3:01)
- You cannot separate Work & Life
- Specialise or Generalise?
- Move faster or slower? (2:34)
- Making long-term assumptions (2:53)
- Making short-term assumptions (2:43)
- Determinant vs Emergent career strategies (4:13)
- Determinant career strategies (4:51)
- Managing your Determinant strategy: Career Pathing (3:10)
- Career planning to C-Level & CEO
- Emergent career strategies (3:11)
- Managing your Emergent strategy: Career Optimisation
- Conclusion: FOMO and the agony of choice (5:03)
- Reflection & Coaching
What do you want?
Available in
days
days
after you enroll
- Learning Objectives
- Defining what you want from your next career choice (2:04)
- When you do not have time to work out what you want...
- Visualisation techniques
- Values (7:51)
- Motivation (13:44)
- Interests, Flow & Passion (3:45)
- Don't Follow Your Passion...
- Preferences - What culture and work environment are the right fit for you? (5:16)
- Lesson's from Positive Psychology and Being the Best Version of Yourself
- Habituation: How our interests & preferences may dim over time
- Job satisfaction
- Edgar Schein's Career Orientations Inventory
- What do you Want today? (1:57)
- Hedonic treadmill: The consequences of getting what you want
- Reflection & Coaching
Self-Awareness: Psychometric assessments
Available in
days
days
after you enroll
- Learning Objectives
- What professionals need to know about personality (8:43)
- Preparing for the Psychometric assessments for career choice module (4:01)
- Interpreting your Five Factor results
- Openness to New Experience (2:00)
- Conscientiousness (1:52)
- Extroversion (1:56)
- Agreeableness (2:31)
- Neuroticism/Negative Emotionality (1:16)
- The application of your personality preferences to the career/job change process
- Other Assessments: Hogan Leadership Forecast Assessments
- Other Assessments: DISC
- When an Recruiter asks you to take an Assessment
- Positive Psychology tools for Careers
- Reflection & Coaching
Fix your Target
Available in
days
days
after you enroll
- Learning Objectives
- Defining your Target (4:28)
- Step 1: Explore (12:18)
- Explore with a side-hustle
- Optimal stopping: when do you stop exploring?
- Step 2: Fix your Goal (5:35)
- Changing professional model
- Changing role
- Changing industry
- Changing location
- Step 3: Focus (7:06)
- Mapping out how you will get from here to there
- Building a Persona of the Ideal Candidate for your target job
- Reflection & Coaching
Starting your Job Search: Hit your Target
Available in
days
days
after you enroll
- Learning Objectives
- Choosing your level of job search activity
- What is Available in the job market today? (1:36)
- What’s your career Goal today? (4:08)
- Reconciling your Goal with Availability in the Market (4:23)
- Understanding the Employer's Perspective on External Hiring
- Refining 1 Target Job into 100 New Options
- Job-Crafting: How to Redesign your own Job
- Job-Sculpting: Collaborating to Redesign your Job (2:31)
- Alternative career paths to management
- The Entrepreneurial route to employment: Proposing new products, markets or businesses
- Mid-Career Internship
- Family Business v Employment
- Entrepreneurship v Employment
- Active or Passive Job Search?
- Can you keep your Job Search a Secret?
- Formal & Informal Referrals & Associated Ethical Dilemmas
- Plan & Track your Job Search
- Reflection & Coaching
Assessing Readiness & Transferable skills & experience
Available in
days
days
after you enroll
- Learning Objectives
- Skills, Knowledge, and Experience: What are you Capable of today? (1:13)
- Am I ready?
- Who decides if I am ready?
- Am I ready? Action Plan
- How do you get experience if you do not already have experience?
- From Individual Contributor to Manager
- What got you here, won't get you there
- Assessing your Capabilities (4:02)
- Transferable Skills (12:49)
- Transferable Skills Gap Analysis
- Self-initiated Education & Professional Development
- Too old to change?
- Reflection & Coaching
WIP - Career choices for seasoned professionals - 50 years and older
Available in
days
days
after you enroll
Promotion
Available in
days
days
after you enroll
- Getting Started
- Understanding what constitutes a Promotion (3:23)
- "Dry", Fake or Meaningless promotions
- Understanding the formal, informal & unwritten rules of the Promotion Process (3:11)
- Are you ready for promotion? (3:34)
- Salary increase - specific considerations
- Motivation: Do you want promotion?
- Making a plan to achieve Promotion
- Active or Passive promotion campaign?
- Aiming for your Boss's Job, Deputising & Acting up
- Working with your Boss for your Promotion
- Volunteering, stretching & non-promotable tasks
- Influencing Talent Committees and other Decision Makers
- Mobilising Sponsors
- Peers, competitors and other interested parties
- Responding to failure to get a promotion
- How do promoted professionals adapt to the new role?
- Reflection & Coaching
Personal branding
Available in
days
days
after you enroll
- Learning Objectives
- Preparing for the Personal Branding module
- What is Personal Branding? (3:11)
- Channels to Reach your Target Market
- Self-Authoring, Personal Narratives & Personal Branding
- How does Google present your Personal Brand? (3:39)
- Auditing your Social Media (5:08)
- How is your Personal Brand perceived? (3:15)
- The Personal Branding process (5:31)
- Personal Branding action plan (3:29)
- Build your Personal Brand statement
- Reflection & Coaching
LinkedIn for Personal Branding & Job Search
Available in
days
days
after you enroll
- Learning Objectives
- 7-day LinkedIn Action Plan
- Using LinkedIn for your active job search
- Using LinkedIn for your passive job search (2:48)
- The elements of the LinkedIn profile (14:37)
- Linked keywords
- Profile Headline & Tuning for Search
- Profile Pictures & the "Open to Work" tags
- Writing your 'About' statement
- The 'Experience' section
- Recommendations Skills & Endorsements
- Education & Certifications
- Posting, Commenting & the Featured section
- Following & Joining Groups
- Making Connections
- How your LinkedIn profile supports your personal brand (3:24)
- Use LinkedIn data to advance your job search (8:23)
- Tuning your LinkedIn profile to your objective (6:28)
- Reflection & Coaching
CV & Cover Letter Writing
Available in
days
days
after you enroll
- Learning Objectives
- Defining terms: CV, Resume and Cover Letter
- Adapt your Model CV for each application (1:17)
- CV Rapid Action Plan
- How to analyse a Job Description or Job Ad for CV writing
- How Employers Use your CV
- Tuning your CV for algorithms
- CV layout - Stand out & Fit in (2:52)
- Chronological or Skills-based CV?
- Summary & Objective statements (1:24)
- Demonstrating your capability with your prior experience (5:29)
- The Team's Results are the Manager's Results
- How Team Members Demonstrate Individual Impact
- Show Don't Tell: Demonstrating soft-skills without directly stating them
- Achievement language: Active, Assertive Verbs
- Achievement language: Quantifying your Impact
- Freelancing & Startup experience
- Education & Languages (2:00)
- Personal interests & other experience (1:44)
- Professional language: adverbs, adjectives & clarity
- How your CV is used for pre-employment screening
- 3 ways to review your own CV & check for common errors
- Keep your CV Up-to-Date
- Introduction to Cover Letters (5:35)
- Why use a Cover Letter (3:51)
- The opening paragraph (5:45)
- Andrew's Cover Letter format & tips (2:42)
- The Cover Letter ends with a Call to Action (3:50)
- Reflection & CV Review
Becoming a thought leader for career advancement
Available in
days
days
after you enroll
- Learning Objectives
- What is Thought Leadership?
- 30-Day Plan to become a thought leader in parallel with a job (8:12)
- Find your Audience
- Find your Niche
- Find your Voice
- Ethics of thought leadership
- 30-Day Blog Launch Plan (10:04)
- Setting up your Blog (7:20)
- Writing articles or blog posts
- Blogging case studies (3:26)
- Reflection & Coaching
Networking & Coffee Chats
Available in
days
days
after you enroll
- Learning Objectives
- The case for Networking (8:57)
- What does it take to be a good Networker?
- Types of Networking: Event v One-to-One & Offline v Online
- Overcoming your resistance to Networking
- Networking Comfort Zones: Self-Assessment & Action Plan
- Types of Networker: Bridges, Brokers & Beyond
- Types of Contact Behavior
- Networking for Job Search: Sales Funnel Analogy
- Map your Network as it is today
- Is your Professional Network ready for you to start a job search today?
- Networking Action Plan & Tracking
- Networking collaboratively with others
- Choosing which networking opportunity to take
- Networking with potential hiring managers
- Networking with Incumbents & Competitors
- Should I approach Head Hunters for a coffee?
- How should I respond when a Headhunter invites me for a coffee?
- Should I network with HR professionals?
- Don't let your new connections go cold
- What is an Informational Interview or Coffee Chat?
- How do you invite someone for a coffee chat? (5:00)
- Coffee-chat invitation templates by connection type
- Professional purposes that can increase your invitation's chances of success
- Planning informational interviews
- Setting up the coffee chat
- Building rapport & starting a relationship
- What will you say during a coffee chat? (3:45)
- Turning one Coffee Chat into a Chain
- Following up after a coffee chat
- Networking with Alumni
- How to prepare to network at Conferences & other programmed events
- How to network at conferences, courses & longer events
- Who should you talk to?
- Working the Room & Moving from Group to Group (41:58)
- Starting, sustaining & ending useful networking conversations
- Responding to questions in a Networking conversation
- Following up after a conference or networking event
- Create your own Networking Event
- Don't stop networking when you get a new job
- Reflection & Coaching
Interview skills
Available in
days
days
after you enroll
- Learning Objectives
- How to use the interview preparation guidance
- What you will need
- Preparing for your Interview or mock interview
- How to analyse a Job Description or Job Ad
- Answering the 'Tell me about yourself' question (5:54)
- Answering the "You seem to change jobs frequently..." questions
- Illustrating your aptitude and attitude (5:42)
- Preparing to talk about your achievements (4:00)
- Illustrating your Transferable Skills
- Over/Under-qualification concerns
- Answering behavioral questions to help the interviewer (6:57)
- Why is this the right job for you? (1:37)
- Why are you the right person for this job? Why should we hire you? (2:54)
- What salary/package are you looking for and more risky questions (4:27)
- Why do you want to leave your last employer?
- Questions about the longer-term: motivation, intention and interests (4:16)
- The leadership style question
- What is your strategy/action plan for this role?
- Being vulnerable in the interview (3:40)
- The Failure question (2:27)
- The Weakness question (3:11)
- Questions about ethics
- Questions about Studying, Education & Internships (4:58)
- Appearance, handshakes & entry
- Building Rapport with the interviewer
- Taking the Interviewers perspective: Show & Tell (7:23)
- How to respond to the interviewer's behavioural queues & apparent biases
- How interviewers dig deeper for fit (9:47)
- Self-Confidence & showing Confidence in interviews (10:14)
- More questions
- Asking questions at the end of an interview
- How to close & leave the room (4:09)
- Online interviews (5:43)
- Informal interviews: Meals & Fireside Chats
- After the Interview
- Templates for specific post-interview actions
- Reflection & Coaching
Career choice evaluation & decision-making
Available in
days
days
after you enroll
- Learning Objectives
- How to make a difficult career decision
- Choice-bracketing, FOMO & Intuition influences on your evaluation (1:12)
- When I receive an offer, what options do I have? (5:03)
- When should I choose? (4:59)
- Designing & applying my evaluation criteria (6:07)
- Choosing between Employer Brands
- Choosing between Cultures
- Evaluating a Startup
- Evaluating job offers (4:58)
- Managing competing offers/opportunities
- Reflection & Coaching
Salary & contract negotiation
Available in
days
days
after you enroll
- Learning Objectives
- When you get an offer, control shifts to you
- Preparing for salary & contract negotiation
- Objective: What are you negotiating for? (6:34)
- Who are you negotiating with?
- Negotiation Tactics (8:13)
- Salary bargaining (9:31)
- Market data (3:16)
- Negotiating and clarifying Probation terms
- Bonus/Promotion eligibility, timing and process
- Negotiating with a Startup
- Clarifying objectives and how they are evaluated
- Handling "Sign before you leave the room"
- Accepting an Offer
- Declining an Offer
- Delays, Deadends & Feeling Ghosted
- Handling Rejections
- Reflection & Coaching
Performance Improvement & Personal Development Plans
Available in
days
days
after you enroll
- Learning Objectives
- What is a Performance Improvement Plan?
- Minimising the risk of a Performance Improvement Plan
- Potential Legal and ethical traps
- Navigating a Performance Improvement Plan
- Warning signs
- PIP Closure Meeting
- Managing Negative/Unexpected PIP Outcomes
- Managing positive PIP outcomes
- Reflection & Coaching
Resigning, Termination and Leaving
Available in
days
days
after you enroll
- Learning Objectives
- Termination/Redundancy: Preparing for the worst while expecting the best
- Responding to the termination of your job
- Termination & Redundancy questions
- How to use Outplacement or Career Transition Services
- After termination
- Crafting your narrative after termination
- Next steps
- When is it time to quit?
- Evaluating Stay or Go?
- Planning to resign
- Resignation Letter
- Handling your manager's response to your resignation
- Responding to Counter Offers
- Explaining your resignation
- Between resigning and leaving
- Handing over
- Exit interview
- Garden Leave
- Transition to a New Role
- Reflection & Coaching
How to use Mentors, Coaches and Sponsors
Available in
days
days
after you enroll
Introduction to Andrew Jones, Executive Coach
Andrew Jones has been coaching leaders and professionals from MBA to C-level in Asia-Pacific, Europe, Middle East and Africa for 12 years. He has lived and worked in Asia for over 30 years – based in Singapore since 1998. You can read more about his experience, credentials and client recommendations on his LinkedIn page
Andrew is a very experienced interviewer and career coach. He leverages both to give you a challenging interview experience and maximize what you can learn.
Andrew subscribes to the Ashridge Business School Code of Conduct for Coaches. He will follow this Code in all terms including Responsibility, Competence, Confidentiality, Management of Work, and Public Statements.
Frequently Asked Questions
Is there a waiting period between subscribing and getting started?
No. Once you have subscribed you can start immediately.
When does the course start and finish?
The the complete Career Strategy & Job Change course is an open program without a start and finish. You can subscribe at any time and pace yourself towards your own objective.
How long do I have access to the content?
You will have access to all the course modules, current and prior recordings & materials until your subscription ends.
How much time should I plan to spend on this course?
Your time commitment depends on your own career objectives and by when you want to achieve them. We will encourage you to make a realistic, measurable plan and track your progress against it.
How do I buy the course for a friend, a colleague or my team?
On the check-out screen you will find an option to 'give as a gift'. Use this option and enter the email address of the person you are gifting to.
What happens if I cannot find the answer I am looking for?
Please contact us by email and tell us your question. We will send you an answer and build it into the course curriculum.
Can I book a private run of this course?
Yes, we offer bulk purchase discounts for companies groups and Business Schools. Please contact us by email and we will set up a time to understand your objectives.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, tell us in the first 14 days and we will give you a full refund.
I still have questions. How do I contact you?
No problem. Ask Andrew anything by email